BLUEBAY LINKS UP WITH MAPEI TO EXPAND CUSTOMER RANGE
We’ve continued to expand our product portfolio this month, adding more distinguished brands to our range – including Mapei UK.
Mapei is a specialist in ceramic and stone installation products and this article, Viktor Peller of the company shares his thoughts on the collaboration, and how working with Bluebay is instrumental in expanding their growth within the UK market
We’re delighted to be collaborating with Bluebay and broadening our reach through their extensive customer base. We’re committed to working with companies whose professionalism and commitment to quality align with our own, and so the Mapei - Bluebay collaboration is a perfect fit.

A time of expansion
We’ve recently scaled up our operations in the UK through the acquisition of Wykamol, a British manufacturer specializing in waterproofing and property renovation solutions, meaning we can widen our offering to include damp proofing, structural waterproofing, and structural repairs alongside our already comprehensive range of construction chemicals.
Through our partnership, Bluebay clients now have access to an expanded range of Mapei products, including advanced waterproofing solutions from the Wykamol acquisition. This means more comprehensive options for their construction needs, backed by Mapei's technical support and innovation.
Shared values
Our partnership with Bluebay marks a significant step in Mapei UK's mission to provide innovative and sustainable construction solutions. We are committed to working with like minded companies who share our goals of sharing technical expertise. Bluebay has a deep understanding of construction products and their applications which is paramount. They also apply efficient logistics and maintain product availability backed up with excellent customer service.
It’s a hive of activity at Mapei, and this new collaboration is testament to that. We’re continually looking to evolve our own range and support our suppliers in building a future where quality and efficiency set new industry standards.
One key solution we’re excited to deliver is the Mapetherm External Wall Insulation (EWI) System. It’s a complete, BBA-certified system offering improved thermal performance and long-term durability, ideal for both refurbishment and new-build applications.
We appreciate the opportunity to collaborate with Bluebay and are excited about the possibilities this partnership brings. Our combined expertise and resources are poised to deliver exceptional value to the construction industry across the UK.
“I CAN’T WAIT TO TAKE ON MY NEW CHALLENGE”
We’re delighted to welcome Georgie Clarke to the Bluebay team as our new External Sales Manager. In this blog, Georgie shares her career journey so far – and what she’s looking forward to most in her new role.
I’ve worked in the construction industry for more than a decade now, focusing mainly on roofing and new build specification in the South of the UK. I spent five years with BMI before relocating to the North West, where I joined Glidevale for a short time before making the exciting move to Bluebay.
Now, I’m thrilled to be part of the team here. It’s a really exciting time for the business – following its acquisition by the Worsley Group and the appointment of Lucy Furnival as Managing Director – and I knew I wanted to be part of that journey. I’ve joined as Technical Sales Manager for the North West and I’m looking forward to working closely with our brilliant Sales and Technical teams to deliver solutions that genuinely benefit our customers.
What I find most rewarding is building long-term relationships with clients and supporting them with expert advice that drives success. I’m excited to bring my experience to this role and to grow alongside the business.
The role of women in construction
Lucy’s appointment as Managing Director also highlights the growing role of women in our sector. While the construction industry has made great strides in recent years towards becoming more inclusive, there’s still more work to be done – and Lucy is a fantastic example of how far we’ve come. She’s an inspiring figure for people like me, and a great representative for women in leadership roles.
To continue building a more inclusive industry, I believe we need to invest in key areas like mentorship and support networks for women, which offer guidance and create real opportunities for advancement. Promoting flexibility is also vital, as it makes our sector more accessible – especially for women balancing multiple responsibilities. And we need to shout louder about the wide range of career paths available. There’s a place for women at all levels of this fantastic industry.
Ultimately, creating a culture that champions diversity, celebrates talent, and supports work-life balance will go a long way towards making construction a place where women not only join – but thrive.
I think Bluebay has lots of that, with great people and a great environment that I can’t wait to throw myself into.